BigCommerce SEO is the process of setting up, configuring, and optimising your BigCommerce store to make it easier for shoppers to find your online so you can attract them to your site and turn those who search into buyers.
If people can’t find your store online, then they can’t buy it. Visibility is everything.
SEO users are typically as high in their purchase intent as you can get.
With SEO you get to depend on paid ads less.
An optimized site increases engagement and conversions.
SEO builds assets that keep performing month after month.
Ranking above competitors means capturing market share.
Partnering with a specialized BigCommerce SEO team offers advantages that general digital agencies simply can’t match:
We understand BigCommerce’s structure, limitations, and opportunities from modifying themes to optimizing product variants and navigating custom URL requirements.
Our team knows exactly what to change, how to change it, and how to avoid conflicts with BigCommerce’s framework.
We rely on analytics, search intent insights, and competitor research—not guesswork.
Technical, on-page content, CRO, and UX—all aligned to boost revenue, not just rankings.
SEO is never “set and forget.” We proactively track performance and continually improve.
We offer a complete suite of optimization solutions to help your store reach its full organic potential.
We will comprehensively audit your entire BigCommerce store for any performance-related barriers, which includes evaluation of Core Web Vitals, crawl budget issues, duplicate content canonicalization, broken links, JavaScript rendering, and theme-level technical gaps.
We will carefully check all on-page elements to be as visible and valuable as possible, from product titles to category content, meta tags, internal linking, to overall quality improvement of your pages throughout the store.
We develop a robust keyword strategy that is multilayered and reflects shopper intent, including product terms, category themes, long tail keywords, competitive gaps, and seasonal. Based on opportunities all linked directly to your site architecture.
We make your store load like a lightning bolt, across the whole website via image optimization, script compression, lazy loading, cache boosters, theme fine-tuning, and CDN speeding for faster customer experiences.
We utilize structured data to enhance search engine understanding - product, category, breadcrumb, review / FAQ/organization schema markup is applied to enable rich listing in search engines.
We strengthen product and category pages for maximum ranking potential, enhancing descriptions, variants, navigation filters, unique content, and cross-linking to boost engagement and sales.
We clean up your site architecture, tweaking hierarchy, URLs, and breadcrumbs to make sure that the user experience at your site is excellent and search engines can crawl it more easily.
We are also committed to ensuring findability by managing what search engines see, optimising sitemaps, robots, canonicals, thin content removal, crawl budget, and faceted navigation handling.
We maximize conversions by understanding user behavior, tracking action patterns, orientation on the page, drop-out rate of funnel creation, and mobile-friendliness, as well as consideration of product details, so that we can generate more transactions.
| Feature | General SEO Agencies | Specialized BigCommerce SEO Agency |
|---|---|---|
| Platform Knowledge | Limited platform knowledge | Deep BigCommerce expertise |
| Optimization Approach | Generic optimization | E-commerce-specific strategies |
| Implementation Speed | Slow implementation | Fast, accurate execution |
| Error Risk | High error risk | Platform-safe optimization |
| Product Focus | Not focused on product SEO | Product, SKU, and catalog-first approach |
We believe and follow a clear methodology for long-term results.
We study your market, competition, products, and goals to build you a custom SEO road-map.
We detangle any rank-influencing elements from speed problems to unpaid content.
We apply technical patches, content updates, and strategic improvements.
We'll also optimize each high-value page so that you can get more traffic and conversions.
We monitor performance, optimize strategies, and deliver concise monthly results in reports.
Search engines change, and so we adapt our strategy to them.
We can offer established BigCommerce knowledge from years of fine-tuning ecommerce stores in everything from fashion and beauty to tech and B2B. Our revenue-first, data-driven philosophy keeps us focused on what actually affects growth and ROI, not just fluff metrics. With vetted SEO experts who perform ahead of updates to the algorithm, ecommerce trends, and BigCommerce platform changes, you will rival your competitors armed with a strategy based on expert knowledge. We offer transparent reporting, so you never have to wonder what we’re doing, what we’re doing it, or how well it’s working. And because success isn’t one-size-fits-all, we provide tailored solutions but not templates so that your SEO plan meets your store’s specific objectives and obstacles.
Clean canonical tags, unique content, and structured variant optimization.
Script optimization, imagery compression, and Core Web Vitals improvements.
Smart architecture planning and SEO-friendly naming conventions.
Robust robots management, canonicalization, and crawl control.
If you are looking for higher rankings, increased traffic or more e-commerce sales, our BigCommerce SEO specialists can help.
Yes. The majority of clients will opt for ongoing SEO to sustain rankings and continue growing.
Yes. We develop content that’s optimized, search-friendly, and targeted to uplift both rankings and conversions.
Yes -- we work with businesses from small to large, including those with big catalogs.
BigCommerce has its own technical architecture, URL rules, and theme structure, meaning it demands tactics specific to the platform.
Absolutely. Good organic rankings reduce the need to depend on paid traffic, again reducing your overall CAC.
Stores typically start to see measurable improvements in 60–90 days, with material gains by months four-six.